Apple Unveils iOS 7 at WWDC 2013

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Posted 3 years ago

Apple Unveils iOS 7 at WWDC 2013Apple’s Worldwide Developers Conference (WWDC) is always a highly anticipated event and the first day of this year’s show did not disappoint, as Cupertino unveiled the brand-new iOS 7.

The first iOS to be overseen by Jony Ive represents the biggest change to the look and feel of the mobile operating system since the iPhone was first launched back in 2007. It was introduced by Apple CEO Tim Cook, who described the OS as packed with “amazing new features, and a stunning new interface.”

As expected, iOS 7 comes sporting a new flat design, which does away with the “skeumorphic” look of previous generations. “We wanted to take an experience that people know very well and add to it,” says British design chief Ive in a video shown during the keynote. “We see iOS 7 as defining an important new direction … and in many ways, a beginning.”

The new OS has been in the works for quite some time and is a complete transformation from what we have come to expect on the iPhone, iPad and iPod Touch. Boasting an array of new features, iOS 7 will come with a redesigned multi-tasking interface, which is part of a new Control Centre, allowing users to control most used settings in a simpler fashion. The multi-tasking element sees iOS 7 display screen previews instead of icons, and it is able to recognize highly used apps and dedicate more processing time and power to them.

Siri is now faster and more intuitive, with a much more human sounding voice. In addition, Twitter, Bing, and Wikipedia support has been added to make the personal assistant smarter.

Other small, but helpful, additions to the iOS 7 lineup include file sharing app AirDrop, built-in Flashlight, updated FaceTime audio, per app VPN and the ability to block people from calling you.

iOS 6 has been met with criticism since its release, with many people feeling that the OS has become outdated and “samey” in comparison to Android, which continues to reinvent itself. Apple will be hoping that with iOS 7 it can reaffirm its position at the cutting edge of tech.

iOS 7 is available now in beta for developers on the iPhone, with iPad and iPod support to follow and a final release in the fall – presumably on the iPhone 5S.

– Anthony Carter

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