Fraudulent Advertising: Google Spider.io To Spin A Mighty Web

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Posted 3 years ago

HR

Fraudulent Advertising: Google Spider.io To Spin A Mighty Web Out of London comes the seven-member Spider.io, Google’s latest acquisition, recognizing attacks that come from PCs that are plagued with malware and foul up advertising campaigns.

Here is the official blog posted by Google:

“Advertising helps fund the digital world we love today — inspiring videos, informative websites, entertaining apps and services that connect us with friends around the world. But this vibrant ecosystem only flourishes if marketers can buy media online with the confidence that their ads are reaching real people, that results they see are based on actual interest. To grow the  pie for everyone, we need to take head on the issue of online fraud.”

This is where Spider.io comes in to get the job done as fake clicks, alone, continue to skewer online advertising.

Rich Casale

HR

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