Give BBC’s Instafax 45 Seconds, And They’ll Give You The News

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Posted 3 years ago

HR

Give BBC's Instafax 45 Seconds, And They'll Give You The NewsA month-long trial period where three 15-second videos frame the news, launched at the end of last week, beginning the BBC‘s latest foray.

The BBC has teamed with Instagram to install Instafax.

BBC News Online’s chief of staff, Steve Herrmann quipped this: “We want the process to be organic, and we’re keen to trial new ideas on how we can use our video content to reach new audiences.”

Rich Casale

HR

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