Pinterest-ing Ruling From European Trademark Office

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Posted 4 years ago


Pinterest-ing Ruling From European Trademark OfficeWho owns the United States-based Pinterest name in Europe? Premium Interest, with its founder Alex Hearn, headquartered in London as a social news group entity.

The European trademark court made the ruling: Pinterest, the social network, lost out on its claim despite a multi-million dollar international worldwide expanding campaign.

What all this means for Pinterest is that it necessitates a name change to carry on doing business in Europe, sans the licensing option through Alex Hearn & co.

Rich Casale


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