Posted 01/03/2014 at 11:12 AM
Posted 3 years ago
Who owns the United States-based Pinterest name in Europe? Premium Interest, with its founder Alex Hearn, headquartered in London as a social news group entity.
The European trademark court made the ruling: Pinterest, the social network, lost out on its claim despite a multi-million dollar international worldwide expanding campaign.
What all this means for Pinterest is that it necessitates a name change to carry on doing business in Europe, sans the licensing option through Alex Hearn & co.