Posted 06/30/2015 at 9:33 AM
Posted 2 years ago
The online cab-hailing service Uber Technologies Inc. has struck a deal to obtain part of Microsoft’s maps technology for their uses.
Reports on Monday stated that Uber would obtain a license to the intellectual property regarding the mapping technology as well as image-analysis software and cameras in addition to a data complex site just outside of Boulder, Colorado.
Uber also plans to hire 100 engineers that are currently with Microsoft’s mapping division.
Kristin Carvell, a spokeswoman for Uber, spoke on the deal and stated: “We’ll continue to work with partners, as well as invest in our own technology, to build the best possible experience for riders and drivers.”
Uber has ramped up its efforts recently to rely less on mapping services provided by Baidu, Apple and Google and to build more capabilities for the technology in-house.
The company has also acquired a start-up in the same field, deCarta.
Uber is also in the running along with other companies to purchase the mapping division of the Finnish telecommunications company Nokia for an estimated $4 billion.
Part of this initiative will benefit their fairly new carpooling service, UberPool.